A Comprehensive discourse regarding the Royal Order style, Royal Order Jewelry and the brand’s famous founder Cheryl Rixon Davis. This article takes the reader through the past of the Royal Order label label and its quick promotion to the peak of the sterling silver gothic jewelry world.
Introduction to Royal Order Jewelry
Royal Order was founded on the undeniable union of rock & roll and fashion. Designed by former model and rock singer Cheryl Rixon Davis, Royal Order is one of the most extensive jewelry lines on the market today. The line originated in response to the Hollywood celebrities & musicians who were requesting pieces Cheryl had made for herself and for loved ones. Her own unique style set the line apart from the usual silver market; it”s truly in a league of its own. Offering collections of their trademark crown and royal images, religious icons, skulls & mythical symbols; the entire line is offered in sterling silver, 18kt gold, and platinum, set with pearls, & stones ranging from natural crystal to semi-precious & precious stones, addressing a wide range of accessory needs complementary to emerging fashion trends. Keeping the integrity of design while retaining a street edge has made Royal Order both fun and sophisticated. Royal Order was instantly embraced by the voracious Japanese market 10 years ago and has since become one of the most established luxury & designer stores across Japan, Australia, the United States, and South America.
In 2007, Successful gothic sterling silver jewelry designer Cheryl Rixon Davis hosted a opening party in honor of her Royal Order jewelry boutique sited in Beverly Hills. As a former entertainer and musician, Cheryl Rixon Davis had the privilege of marketing her own sterling silver gothic jewelry pieces by merely displaying her own sterling silver gothic designs and captivating her audiences with the potent mix of her own beauty & the beauty of her sterling silver gothic jewelry pieces.
It wasn’t long before Cheryl Rixon Davis started receiving orders for sterling silver gothic jewelry from contemporaries and celebrities. Her previous boutique in West Hollywood relocated to a new exquisite boutique a short distance away from Rodeo drive. Founded in 1996, Royal Order is inarguably a rock-n-roll sterling silver gothic jewelry fusion label which fuses the elements of rock n roll & gothic fashion.
Royal Order jewelry has become the exclusive designer for many celebrity personalities, such as Steven Tyler, Paul Stanley, Gene Simmons & Dave Navarro, all of who rely exclusively on Royal Order jewelry for all their gothic silver jewelry needs. For example, Usher ordered a customized order for a video shoot, and the sterling silver gothic Royal Order jewelry he wore drew scores of admiring stares during the Grammy’s. Royal Order makes it a point to also cater to non-rock type musicians, and most popular amongst mainstream, non-rock musicians are the long Royal Order sterling silver necklaces, which stylishly accompany & accentuate elegantly styled dresses and casual open top shirts.
Royal Order is co-owned by Justin Davis, another impressive gothic silver jewelry designer who also uses royalty at the heart of his Justin Davis jewelry collection. Coincidentally, they bear the same second name Davis, and it is unknown whether or not any additional relationship exists between the duo behind this hugely successful gothic silver jewelry brand.
Having spent six hugely successful years at the well-known and much visited West Hollywood outlet, Royal Order shifted to the well located high traffic area just a stone’s throw away from the well-known Rodeo, in the mist of some of the city’s best boutiques & restaurants. The new Royal Order jewelry location features impressionistic interior design with a purposefully Spartan grey concrete interior, similar to an art gallery, incorporating exquisitely crafted gothic archways, emphasizing an extraordinarily gorgeous dcor in which rock n roll styled sterling silver gothic jewelry magnetically attracts adoring fans of Royal Order jewelry.
Why replicas, fakes and Royal Order inspired jewelry is rising in popularity
In recent days, Royal Order jewelry has faced adversity from countless offshore competitors possessing the talent, resources and ability to deliver equally intricate, gorgeous & well-crafted luxury gothic styled silver jewelry to bikers & other rock-culture lovers at a tiny fraction of Royal Order jewelry prices. Now, fans of gothic sterling silver jewelry are offered an extensive range of alternatives to original Royal Order jewelry. Gothic sterling silver jewelry fans are beginning to wise up to the ugly truth behind branding, which is truly no other than an illusion. Brand is not something that customers will always be willing to bear the cost for. In view of the easy affordability of cheaper and equally attractive offerings, it is little wonder that designer label jewelry isn’t an uncommon sight on the streets despite the luxury brand prices of the original. The new wisdom is: why bust the bank on designer label jewelry when you could easily get a practically identical piece crafted from the same top quality 925 sterling silver at a tiny fraction of the cost?
However, in purchasing alternatives in the form of fakes or similarly styled inspired designs, it is important to understand & confirm the quality of jewelry you are paying for. Royal Order Jewelry competitors range from top grade alternatives and close replicas by bona fide jewelers to mass-producing manufacturers churning out cheap bootlegs made from cheap materials such as aluminium & copper.
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